We’re passionate about the value a professionally produced printed newsletter can have on your business. Indeed it’s been described as ‘The single most effective tool to build relationships with your customers’!
We will not only help you design and print a superb quality newsletter, but can help you work up your content, giving you ideas for great articles and content that will make your newsletter engaging and informative for your customers and target market.
But why not just send an eshot? Well eshots are great, and we all use them, but they’re no substitute for a professionally produced, printed newsletter. When you’ve gone to the effort of producing the content, it would be a shame not to maximise the opportunity. A printed newsletter, supplemented by an eshot (maybe split up over 3 or 4 emails), means you’re covering all the bases.
5 key reasons to use a newsletter…
- Perceived as a publication, not advertising and people are conditioned to be much less resistant to to reading information and articles than to advertising.
- Newsletter can be a forum for changing people from being customers into a community.
- It has a longer shelf life. A newsletter hangs around, less likely to be binned.
- They help build trust and stronger relationships.
- People just like something a bit different, more of a personal edge.
It does take a bit of effort, but then so does anything that is worthwhile. Just be deliberate about making it happen and getting the content, because that’s the hardest bit, we can help you with the rest!
For more information, or for a quotation please click here…
Printed Newsletters | Printed Products | Hollinger Print Norwich